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Butterworth • Beauty, Wellness & Aesthetic Clinics

Meta Ads for
Beauty, Wellness & Aesthetic Clinics
in Butterworth

Book More Appointments With Ads That Stop the Scroll — specifically optimised for the Butterworth market.

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Low Competition
CPM: RM 5-10

Butterworth Market Intelligence

Seberang Perai's growing population seeks beauty services without crossing to the island. Mainland-based clinics have a captive audience of cost-conscious beauty consumers.

Target CPL
6-15RM
Booking Show-Up
60-70%
Client LTV (12 months)
2,400-8,000RM
ROAS Benchmark
10-25x

Butterworth Strategy Tip

"No need to cross the bridge for premium beauty" positioning captures mainland residents who prefer avoiding island traffic. Emphasize mainland convenience.

Common Beauty, Wellness & Aesthetic Clinics Challenges in Butterworth

01

Instagram followers growing but zero correlation to actual appointment bookings

02

Ad accounts getting flagged or banned due to before/after content policy violations

03

Walk-in traffic declining as consumers shift to Google and Instagram for discovery

04

Package promotions attracting one-time bargain hunters, not repeat clients

05

Difficulty tracking which ad channel drove each appointment

Recommended BudgetRM 2,000 – RM 6,000/month
Expected CPLRM 6 – RM 15
Local CPMRM 5-10

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